Writer Wednesday – Always Spring For The Good Shirts #AmWriting #Marketing #Promo #WednesdayWisdom

#SwagMatters. Read on to find out why!

Author Jennifer Allis Provost

Today we’re going to talk about something that’s just as important to successful writers as proper grammar and strong characterization: making a good first impression. This can be done in many ways, and several of them have nothing to do with the actual quality of your writing.

Now, don’t for a moment think that I’m suggesting your writing should be anything but top notch, and polished until it’s and perfect as you can get it. But let’s face it, the writing isn’t always the first impression someone has of an author. There are many other ways to make contact with new readers, either via a website, social media, personal appearances, or swag.

Yes, swag matters. A lot.

Let me tell you about my husband. He’s a rock star (locally, anyway) which means that we have an abundance of band t-shirts in our house. You know the shirts I’m talking about…

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